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New Iveco MB Truck City in Johannesburg

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New Iveco MB Truck City in JohannesburgMB Truck City has launched a new dealership as part of the ongoing Iveco MB Truck City partnership.

In June 2016, Iveco invested about R3,8 million into this facility, which is based in Wadeville, Johannesburg. 

Mark Croxon, CEO of MB Truck City, says the group's vision is to be the number one supplier of Iveco trucks, vans, parts and service in South Africa. 

Croxon says that the vision will be realised through the group's business strategy, which is made up of five pillars: developing the best people; driving necessary activities to bolster sales growth; customer centricity; operational excellence; and effective internal and external communication. 

The new dealership has more than 100 employees in sales, parts and services and administration.

New Iveco MB Truck City in JohannesburgIveco is currently working on several construction projects with MB Truck City, throughout southern Africa. The group’s expansion began with the Cape Town dealership, followed by Bloemfontein and now the Iveco MB Truck City facility in Johannesburg.

“There was a need for MB Afro Asia SA to introduce this facility in Johannesburg, because Gauteng has the largest market share,” says Brain Steenkamp, Iveco head of network in sub-Saharan Africa.

Steenkamp says: “As a brand, we continue to grow from strength to strength through offering high-quality products. Over the last few years we have won numerous awards globally. We offer exceptional after-sales support in three dealerships situated on main transport corridors.

"We aim to ensure a market-leading presence and visibility. For this reason, having a strong business partner whose business strategy is aligned to that of Iveco is very important.”

Steenkamp concludes: “We are looking forward to expanding with MB Truck City, and hope to divulge more details in the near future." 


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